The date comparison reporting feature in Google Ads’ Performance Max Product Listing tab has a problem.
The tool allows you to pick “compare,” but it does not display the information.
Chris Ridley and Christopher Bell saw and posted this on Twitter:
Same for me. Also I can’t filter by ‘Asset Group’. Speaking of bugs, if we could also fix the MC Feed Rule issue where it won’t allow you to add a space that would be super. pic.twitter.com/jIa2SzTsBM
— Christopher Bell (@crbell47) June 16, 2022
Google’s reaction. Ginny Marvin, a Google Liaison, stated on Twitter saying she had reported the problem to the advertisements team.
Thanks, I see what you mean and have flagged to the team.
— AdsLiaison (@adsliaison) June 16, 2022
Why do we care? The importance of accurate reporting in optimization cannot be overstated. Advertisers want complete transparency and the opportunity to analyze and compare results across specified time periods.